How does a beauty product reach cult status? A celebrity following, a buzz among beauty editors, approval from backstage professionals, endorsement from the It-Girl set? Perhaps it’s stunning packaging or an unusual ingredient. While it’s hard to tell what truly makes a product ecru such a following, one thing is for sure—you want it. Desperately. It’s the first thing on your Christmas list and it’s the one thing you’ll use until the very last drop.
Culty-cool products are so thrilling because they give us a taste of where the beauty industry is going. The cult sphere is especially exciting right now, as it reflects major changing happening in the beauty world. We’re starting to focus on skincare rather than elaborate makeup routines that hide our natural look. Companies are cutting back on color and investing in broadening their skincare categories and even fusing skincare with beauty, allowing women to protect and conceal simultaneously.
This new beauty space is all about science meeting nature, a concept that conveniently aligns with the She’s in the Glow mantra. So as you gear up for fall, take the time to explore some of beauty’s hottest new game changers. Try this heavenly cleanser from the London facialist that’s so good you can’t get an appointment with her. Fall in love with the new fragrance that works with your natural pheromones to create an individual scent. Improve your legs with creams that reduce puffiness and cellulite. Sleep better. Check out the list below to discover the new generation in culty-cool beauty.
Pixi Glow Tonic – You can buy this baby at Target, so the price point is amazing. Formulated with aloe vera, ginseng and a touch of glycolic aid, the toner gets rid of impurities and leaves you looking glowy. I use it right after washing my face to get rid of anything that I might have missed while cleansing. It comes in travel sizes too, which is super convenient.
Amanda Lacey Cleansing Pomade – Coming from one of London’s most popular facialists, this balm-like cleanser works wonders. It gently melts into your skin, removing all impurities in its path. The actual jar is ceramic which makes the whole experience totally luxurious. It’s also adored by Jessica Richards of Shen Beauty, Gucci Westman and NY Mag’s The Cut.
Ellis Brooklyn Body Milk – This brand new line from New York Times columnist Bee Shapiro is basically everything: natural, local, sustainable, Paraben and Phthalates free and completely luxe. It comes in three scents and is formulated by award winning perfumer, Jerome Epinette. What more could you ask for in a body treatment?
Escentric Molecules, Molecule 01 – This scent will make everyone ask what you’re wearing. Developed by rising star of the perfume world Geza Shoen, Molecule 01 smells different on everyone, and has become an expert favorite that gives the unique quality of a bespoke fragrance.
de Mamiel Altitude Oil – The ultimate must-have for frequent flyers and commuters alike, this impressive essential oil boasts a blend of antibacterial, antiviral and antiseptic properties that eases your mind and immune system. In other words, it can be used to prevent oncoming colds and sickness. Sign me up.
Fountain Glow Molecule – This line of daily supplements cleanse, clear and correct your skin, hair and body from the inside out. Try the Hair Molecule, the Happy Molecule or even the Hyaluronic Molecule for results that literally start in a week. I used the hair molecule and noticed my lashes getting longer in a matter of days. CRAZY! I keep the bottles in my kitchen right by my teapot.
Legology Air-Lite – This gives you better looking legs, period. Described as “sheer lingerie for legs,” Legology Air-Lite’s Sun Lite cream gives you a natural-looking sun-kissed glow, while hydrating your skin and evening out its overall tone. Lightly tinted and packed with reflective pigments, this wash-off treatment is formulated for a contouring and highlight effect, and is scented with the label’s signature island-inspired Capri Crush fragrance. Yum.
This Works Deep Pillow Spray – A good night sleep is the first step in any effective beauty routine. This bestselling pillow spray is blended with soothing natural essential oils to calm the mind. Lavender works to prepare you for a restful slumber. You’ll be getting serious ZZZs in no time.